I'm Allegra, a multifaceted creative living by the beautiful waters of Melbourne's bay. What brings me joy is immersing myself in the art of capturing candid moments, communicating brand visions, and transforming them into stunning digital forms through the power of photography and graphic design.

My journey into professional photography began in 2011, where my background in graphic design seamlessly merged with my love for capturing the essence of food. As social media began to flourish, I realised the perfect opportunity to combine my skills and passion, venturing into small businesses and helping them create captivating content for their social media channels. It has been an incredible experience telling their unique stories, whether in Melbourne, Byron Bay, the Gold Coast, or beyond.

Specialising in natural light photography, my aim is to keep my work aesthetic looking real, raw, and utterly captivating. I believe in the power of authenticity and strive to bring that authenticity to every project I undertake. Food, fashion, and industry events have greatly influenced my style and approach, allowing me to creatively and visually showcase their unique visions.

When I'm not fully immersed in my creative endeavours, you can find me on the sandy shores, joyfully playing with Tato, my American Bulldog. Exploring local eateries and capturing mouthwatering dishes or embarking on thrilling thrift shopping adventures all over Melbourne are some of my favourite pastimes.

Whether you stumbled upon my digital presence or met me in person, I want to express my gratitude for finding me. I am genuinely excited about the opportunity to get to know you and your brand. Your unique story and vision inspire me, and I look forward to collaborating with you to create remarkable digital experiences.

Thank you for taking the time to discover a bit about me. Let's embark on this creative journey together and make magic happen!